CANNES LIONS AWARDS
As you may know, Cannes is a city known for its congress and festivals,
regarding cinema or advertising. Every year, our Hotel welcomes creative lovers, in search of a hotel in Cannes, near the Palais des Festivals, to attend the famous event.
Cannes LIONS event is the International Festival of Creativity that brings together thousands of advertisers every year including this year, Amazon and Spotify companies.
At the end of this festival, the participants of the shortlists selected can win a trophy: the golden LION, the silver LION of and the bronze LION.
La 69ème édition
This year was the first edition in 3 years, indeed, the last Cannes LIONS date of 2019, first time in particular that the festival was attacked by Greenpeace. On June 23rd, a banner was placed in front of the Palais des Festivals with written on it “ Fossil fuel ads are burning the planet”. Despite the industry’s efforts on CSR, they still have a hard time putting these into practice.
LIONS Awards
Composed of a jury of 29 specialists, McDonalds was awarded this season
Originals and received a Golden Lion and a Bronze Lion in design. 62 other
Lions were also distributed.
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